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Anchored Design and Development

WordPress Websites, WordPress Blogs, Genesis Framework

Crafting quality brands and websites for small businesses, bloggers + creatives.

Hire us for branding and logo design, WordPress website design and development, eCommerce and membership sites. We will transform your online presence into a highly functioning space that reflects your brand and targets your audience.

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PORTFOLIO

We love building on the WordPress platform and develop custom child themes for the Genesis Framework, Trellis Framework or Kadence WP. In addition, we will support your Shopify or SquareSpace website or convert them to a WordPress website with eCommerce functionality.

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HELENE IN BETWEEN

Travel Blogger – Custom Site Design/Development on Genesis

ILONA ANDREWS

Brand Creation + Custom Site Design/Development

IMMACULATE BITES

Custom Site Design/Development on Genesis

THE WELL DRESSED LIFE

Custom Site Design/Development on Trellis

BETSY HALEY

Brand Creation + Custom Site Design/Development

CLEAN CUISINE

Brand Creation, Marketing + Custom Site Design/Development on Trellis

FRIENDS ART LAB

Brand Creation, Custom Site + Design/Development

PERIOD NIRVANA

Custom Site Design/Development on Genesis

BUSY TODDLER

Custom Site Design/Development
+ eCommerce on Genesis

“I’ve worked with dozens of designers over my 10 years of business and Anchored Design is the absolute BEST I’ve ever worked with. The re-design process was a dream! Aimee has attention to detail and read my mind when planning my re-design. The implementation of the design was smooth and there were no issues! I will never use another designer again!”

LAUREN GREUTMAN

LaurenGreutman.com

“It’s like you crawled inside of my brain and heart and designed exactly what I wanted, but I wasn’t able to articulate. Can you adopt me? I just love you and what you do! You really hit it out of the park. My website is now a true reflection of me, my personality AND my readers are happier, spending more time on the site and able to find the important sections much quicker. I LOVE it all.“

STONE GABLE BLOG

StoneGableBlog.com

“Aimee truly is a pleasure to work with, honest, incredibly detail oriented, thorough, and organized. We had a lot of issues on the site from a previous developer and worked with us every step of the way to make the (sometimes troublesome!) changes we needed happen. My experience of her is that she will always put the needs of your business ahead of what’s easiest to do, and for that we greatly appreciate her work.“

IMMACULATE BITES

AfricanBites.com

“Aimee easily integrated her ideas with ours, and the end result is beautiful and extremely functional. She also suggested simple changes to how we present our digital magazine, and it is remarkably more user-friendly now. Our page views have increased by 12% since the site update, and because our email opt-in is now located in more strategic places on the site, our subscribers are increasing at a faster rate.“

GREEN CHILD MAGAZINE

GreenChildMagazine.com

“I came to Anchored Design with an extremely complicated project that required a lot of out-of-the-box thinking. I knew I wanted a Genesis theme, because of the quality and the level of support, and I knew that what I had on our WordPress site wasn’t working.We had communication throughout the project via email, Dropbox, and Zoom. Most importantly, the final code of the project is clean. It’s been months now, and I hadn’t had a single complaint, only praise.“

ILONA ANDREWS

Iilona-Andrews.com

SERVICES

Our services always includes strategy sessions, user experience workflows and mobile optimization.

+ LOGO | BRANDING

Logo and branding creation is a multi-step process that involves creating an identity and overall brand aesthetic that is unique and specific to your project, service or website. Since 2008, Aimee has honed her skills to successfully deliver a branding board and logo that speaks life into your idea.

+ WEBSITE | BLOG DESIGN

We design and develop custom websites and blogs for WordPress that are unique, mobile responsive and client-managed. From strategizing your product or service, to establishing your ideal audience and focusing on primary and secondary call-to-action’s, we build websites that function and convert traffic.

+ SALES LANDING PAGE

Designing a sales landing page with supporting sections, testimonials and details converts traffic into sales. We build out the design to include several call to action opportunities and adjustable sections to hold headings, content, images and videos. Let’s develop the sales concept and layout to establish a strong sales page.

+ STRATEGY SESSIONS

Need help with direction or planning out your next step? Aimee has been providing successful small business strategy for clients since 2008. By discussing a problem, Aimee has the ability to see the big picture and provide resources and support to achieve success.

+ E-COMMERCE

Open for business! Add an e-Commerce shop to your website that can be customized to your specific needs, branded with your design aesthetic and pay less fees with self-hosted options. Our team will walk you through the confusing steps of setting up an eCommerce shop until you’re ready to sell! From WooCommerce and Easy Digital Downloads to hosted options: Shopify, SquareSpace and BigCommerce.

+ MEMBERSHIP

Membership features provide a recurring revenue source that can be built and maintained directly on your website. From courses, monthly membership features, member dashboards and more. We can also help your site link to checkout options and forwarding to Kajabi, Thinkific, Teachable, LearnDash and more.

+ CORE WEB VITALS

Core Web Vitals are a subset of factors that determine Google’s “page experience” score. Work with us to achieve “double greens” and to ensure your site operates smoothly and efficiently. We start with a full CWV audit, then a monthly plan to attack the red and yellow scores until we reach success!

+ RE-BRANDING

If your logo no longer reflects your brand but you love the bones, we can re-brand. This process gives your outdated logo and branding board a fresh new look. If you’ve never worked with a professional graphic designer or you are just ready for a change, let’s update your brand to something that reflects where you are today and where you’re headed next!

+ WEBSITE UPDATES

Website updates are for past clients only. It’s an opportunity to apply a re-branded logo or branding board or update the site to reflect changes to your product, services or call-to-action statements. We can strategize a plan to update your website without having to rebuild.

OUR PROCESS

Strategy and collaboration are the keys to success.

LET’S CHAT

Let’s grab a 30 minute chat to get to know each other, discuss your project and what you are hoping to achieve. Then, we’ll go over the best services for your project along with timeline and budget. If we are a good fit, we will proceed with a proposal.

DESIGN + DEVELOPMENT

Next, we dive into collaborating through the design process using phone calls and video calls. Strategy sessions and collaboration will drive the project. Design approvals by you will jump start the development process with mobile optimization included!

TRAIN + LAUNCH

When development is completed, we want to make sure you are confident operating your new website. From step-by-step guides for custom work and 60 days of maintenance. We are here to ensure you have a smooth and successful launch.

LET’S WORK TOGETHER

MEET THE ANCHORED DESIGN TEAM

I have been designing logos and websites since 2008 when our son Jack was just a few months old. It was a dream come true to build a business, rooted in balance and customer service, while raising our children to see entrepreneurship firsthand.

Educated in Business and self-taught in design, I bring years of strategy, workflow and intentional creativity to the table with every project. Working with me is easy, refreshing and exciting. My type-A personality focuses on the task, budget and timeline while keeping you in the loop along the way.

I’m a born again Christian that loves modern farmhouse, recipe creation, interior design, farm-to-table restaurants and gluten free bake shops.

My husband Lenny and I are raising our children in New Bern, North Carolina. If you’re ever in the area, let’s grab lunch!

We have this hope as an anchor for the soul, firm and secure.

HEBREWS 6:19

As an IT Engineer by trade, Jayana has always been passionate about coding. In 2013 everything changed when she starting working with PHP code and WordPress and has never looked back. As the Lead Developer of Anchored Design since 2015, Jayana has a meticulous and trouble-shooting knack for coding websites, blogs, eCommerce shops, membership sites.

Jayana lives with her husband and son in India. She spends her extra time learning new code language and developing mobile apps for our clients.

WHY YOU SHOULD HIRE US

Designing and developing since 2008, our team has years of experience on many platforms that will support your business. Our primary preference for all of our custom websites is the WordPress platform. From there, we can utilize the Genesis Framework, Trellis Framework or Kadence WP to deliver your website development using block editor. We also customize or migrate your Shopify or SquareSpace website.

IN HOUSE DEVELOPERS

You don’t have to look for your own developers! We are a full service creative agency and will handle everything from logo design, website design and development.

NO SURPRISE INVOICES

We believe in delivering every project on time and within budget. Unless you choose to exceed the budget, with your approval, we do not send any surprise invoices.

MOBILE OPTIMIZATION

On average, 68% of your website traffic is going to access your site via mobile. We design and code your website to be mobile optimized with custom solutions, as needed.

SPEED + SEO EXPERTS

From fast load times and SEO-friendly templates, we pride ourselves with staying up-to-date with the latest UX trends and Core Web Vital/Google best practices.

VIDEO + PHONE CHATS

Picking up the phone is often the easiest way to discuss a project. Or better yet, a video chat. We are flexible in terms of communication and will do whatever it takes.

CUSTOMER FOCUSED

Our primary focus is your customer satisfaction. Since 2008, we have been building brands and websites for referrals and repeat customers and we want to keep it that way!

GOAL ORIENTED

We are ambitious to help you launch your project, but will work with your schedule and abilities. We’re flexible, understanding and it’s okay if we take more time.

ON-GOING SUPPORT

Once your project launches, we provide 60 days of free updates and website maintenance. Plus, on-going monthly or project-based support as needed.

CURRENTLY BOOKING LARGE PROJECTS FOR FEBRUARY 2024

Let’s grab a chat and see if we’re a good fit.

PROJECT INQUIRY

We are currently booking large projects for February 2024. Small design projects and development-only projects can be added to current schedule. Share as much detail as you can about your project and we will schedule a video call to discuss how Anchored Design & Development can best support you.